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State of Tech 23 | THE AMERICAS

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The Americas overview

The Americas comprise 35 countries between North, Central and South America (or sometimes between North America and Latin America, including Central and South America), with around 1.02 billion people in total. Of the 8.02 billion people on the planet, that’s around 12,5% of the world’s population. 

The Americas are characterised by much contrast and diversity in many ways, from Canada in the northern hemisphere to Costa Rica in the centre or Chile in the Southern hemisphere. 

The main spoken language in The Americas is not English (with around 280 million speakers, mostly in the US and Canada), it is Spanish, with around 418 million speakers, followed by Portuguese (209 million, mostly in Brazil) and French (14 million, mostly in Canada). 

That means Spanish is spoken in the continent by around 48% of the population as a first or second language (almost half of the population), around 36% speak English, 23% approximately speak Portuguese and French around 3%. 

The continent has a big contrast between huge cities and metropolitan areas and very small countries and rural areas. 

The Americas has some of the biggest metropolitan areas in the world, including São Paulo, Brazil. (22,430,000 people). Mexico City, México. (22,085,000 people). New York, US. (18,867,000 people). Los Angeles, US. (18,644,680 people) or Buenos Aires, Argentina. (15,370,000 people). 

Whereas also has small countries like Puerto Rico, with a total of 3,256,028 people, Uruguay, with 3,426,260 people and Panamá, with 4,351,267 people. 

The Americas also have significant disparities in terms of development and wealth distribution. The United States is the wealthiest country in North America, accounting for most of the region’s GDP. In 2022, the US GDP was approximately 23.32 trillion USD, representing 85.4% of North America’s GDP.

In South America, Brazil is the largest economy and accounts for the majority of the south’s GDP, around 50.2% (with approximately 1.609 trillion USD in 2022). 

Mexico, Argentina, Chile, and Colombia, account for more than 80%

Image Source: Atlantico

The significant differences in development levels among countries in the Americas created a major challenge when trying to make meaningful comparisons between them. While some countries in the region boast advanced economies and infrastructure, others are struggling with poverty and underdevelopment.

These disparities are particularly evident when it comes to issues such as gender equality, healthcare, education, and human rights. In order to address these challenges and work towards a more equitable and sustainable future for all, it is essential to take a nuanced approach that considers the unique circumstances and needs of each country and community.

Inequalities

The “Trapped? Inequality and Economic Growth in Latin America and the Caribbean” report of the UNDP (United Nations Development Program) tackles some of the biggest issues the region is suffering in terms of inequality. 

Latin America and the Caribbean (LAC) remains one of the most unequal regions in the world, despite progress in poverty reduction. The region is characterised by extreme contrasts, where the wealth of billionaires contrasts with millions who lack basic necessities like food and housing. 

Inequality in LAC takes many forms, and circumstances at birth can limit opportunities for disadvantaged individuals. The UNDP report states that the region is trapped in a cycle of high inequality and low growth, exacerbating the challenges of achieving advanced human development outcomes for all. 

The Covid-19 pandemic has further highlighted these inequalities, with the most vulnerable being hit hardest. Tackling the underlying factors of this trap is essential for sustained progress.

The HDI (Human Development Index), a statistical measure created by the United Nations, provides a comprehensive assessment of the level of human development across different countries. 

The HDI takes into account a range of factors, including life expectancy, education level, and per capita income, to provide a more nuanced measure of human development than simple economic indicators like GDP per capita. 

The HDI is scored on a scale of 0 to 1, with higher scores indicating higher levels of human development. This index is an important tool for policymakers and researchers to better understand and compare the overall well-being of different countries and regions around the world.

To see the disparity in the HDI of the countries composing the Americas, we can see that Canada and the US are considered countries with very high human development. Canada has 0,936 points, and the US has 0,921 points. Follows Chile with 0,855 points, Argentina with 0,842 points, Trinidad y Tobago with 0,81, Costa Rica with 0,809, Uruguay with 0,809 and Panamá with 0,805. 

On the other hand, we have countries like Bolivia with just 0,692, Venezuela with 0,691, Belize with 0,683, El Salvador with 0,675, Nicaragua with 0,667, Guatemala with 0,627, Honduras with ​​0,621 or Haiti with 0,535. 

Digital technology in The Americas

North American countries, including Canada, Mexico, and the United States, have the opportunity to become global leaders in digital government services. The Covid-19 pandemic has created opportunities for these countries to catch up with countries that are leading the digital race, such as Estonia, which offers citizens the ability to vote, pay taxes, check medical records, and apply for loans or register new businesses online in just minutes.

The digital revolution has brought about significant changes in the way people live, work, and interact with one another. The American continent has seen a rapid expansion of digital technology in recent years. From the bustling tech hubs of Silicon Valley to the remote corners of the Amazon rainforest, digital technology has become an integral part of daily life.

Since the beginning of the Covid-19 pandemic, the continent has witnessed a surge in digitalisation, resulting in a significant transformation of public services and citizens’ daily lives. The continent is replete with examples of how this new digital approach has accelerated the pace of digitalisation.

During the first months of the pandemic, all levels of government in the United States introduced digital tools to adapt to the new reality of remote work and distance learning. One example is the implementation of virtual education programs, allowing students to attend classes from home, which was especially crucial in areas where schools had to shut down. Additionally, holding court proceedings via videoconference allowed for the justice system to continue functioning while ensuring the safety of all participants.

Canada and Mexico also made significant strides in digital technology in the public sector during the pandemic. In Canada, the government introduced the Canada Emergency Response Benefit (CERB), which was delivered entirely online, and made use of automated phone services to manage the overwhelming demand. Mexico implemented a digital platform called «MiSalud,» which enables citizens to access their medical records online, allowing them to schedule appointments and access health information from anywhere, anytime. 

In Brazil, the government launched a digital platform called «Gov.br» in 2019, aimed at making it easier for citizens to access public services and information. The platform includes a range of services, from registering for social security to paying taxes and accessing medical records. The platform has been especially valuable during the pandemic, as it allows citizens to access services remotely.

In Chile, the government has been investing in initiatives to improve access to digital technologies in rural areas. One example is the MCPA program, which aims to provide digital tools and training to residents of small rural towns and villages. This includes providing computers, internet access, and training in digital skills such as online banking and e-commerce. The program has helped to improve access to education, health services, and government services in these areas.

These initiatives demonstrate the potential of digital technology to improve public services and increase accessibility for citizens across America.

North America panorama

The North American countries are now working together to forge a regional agenda and offer subnational governments the opportunity to collaborate and share best practices on open platforms. 

The United States-Mexico-Canada Agreement (USMCA) is a free trade agreement between the United States, Mexico, and Canada, signed in 2018 and went into effect in 2020. The agreement replaces the North American Free Trade Agreement (NAFTA) and includes modernised provisions to reflect changes in trade and technology over the past 25 years. 

The USMCA aims to create a level playing field for American workers, farmers, and businesses; encourage more investment; and provide stronger protections for intellectual property rights.

This agreement has laid the groundwork for digital integration across North America and established a clear basis for collaboration on open government data. By improving government services, North American countries believe that they can build public trust and strengthen their democracies individually and collectively.

The Digital Trade chapter discusses the following party agreements in more depth, but these points help us understand where the efforts are being made:

  • Electronic Authentication and Electronic Signatures.
  • Online Consumer Protection.
  • Personal Information Protection.
  • Paperless Trading.
  • Cross-Border Transfer of Information by Electronic Means.
  • Location of Computing Facilities.
  • Unsolicited Commercial Electronic Communications.
  • Cooperation.
  • Cybersecurity.
  • Source Code.
  • Interactive Computer Services.
  • Open Government Data are discussed in detail. 

The US has updated its list of critical and emerging technologies (CETs) that can contribute to national security and innovation. The list includes subfields and is intended to guide efforts to promote US technological leadership, attract diverse science and technology talent, and protect against security threats. 

The list has already influenced new policy guidance for National Interest Waivers. The 2021 CET list aligns with the three national security objectives outlined in the 2021 Interim National Security Strategic Guidance: 

  1. Protect the security of the American people.

  2. Expand economic prosperity and opportunity.

  3. Realise and defend democratic values.

Here are the main technologies the US government thinks they have to promote in order to become a more technologically advanced country. This list gives us a hint of the tech trends for the US and, most surely, for the rest of the world. 

Image Source: The White House

To see the subfields in every tech sector exposed above and have a deeper understanding, go here

Latin America Panorama

The United Nations ECLAC (Economic Commission for Latin America and the Caribbean) published the Digital Agenda for Latin America and the Caribbean (eLAC2024) to encourage digital economic growth and cooperation between countries, establishing objectives for 2024. 

They developed 9 policy areas of improvement with different goals:

  1. Digital infrastructure.
    Refers to the combination of physical and virtual systems that support digital technology. To facilitate digital transformation processes, it is crucial to have policies and agendas in place that guarantee access to high-quality broadband in all areas and socioeconomic segments.

  2. Digital Transformation and Digital Economy
    The advent of digital technologies has transformed the way we conduct business and has opened up new avenues for economic growth. To fully leverage their potential, it is essential to encourage the adoption of these technologies among small and medium-sized enterprises (SMEs) and promote technology-based entrepreneurship.

  3. Digital Government
    Digital technologies present numerous opportunities for governments to enhance their service delivery, promote public innovation, and increase transparency. To seize these opportunities, governments should implement digital transformation strategies.

  4. Inclusion and digital skills and other competencies
    Continuous training of employees and a high-quality education system are crucial for fostering digital transformation within organisations and companies. This necessitates the development of digital skills and competencies among the workforce.

  5. Emerging technologies for sustainable development
    The emergence of technologies such as AI, IoT, and 5G networks is critical for promoting economic growth and sustainability. Countries that can harness the potential of these technologies are likely to experience greater productivity and generate more employment opportunities.

  6. Confidence and digital security
    To maintain trust in digital technologies, it is imperative to prioritise digital security. Addressing cybersecurity threats necessitates collaboration at both the local and international levels.

  7. Regional digital market
    Digital technologies present opportunities to bolster commercial exchange within the region. Developing a digital market strategy at the regional level can aid in removing obstacles to digital trade.

  8. Digital regional cooperation
    To tackle the challenges posed by the transnational nature of digital technologies, it is necessary to engage in digital regional cooperation. This entails enhancing national, regional, and subregional dialogue mechanisms and encouraging the involvement of public and private entities.

  9. Confronting the pandemic and facilitating economic recovery and reactivation
    Amid the COVID-19 pandemic, digital technologies have been indispensable in tackling the crisis and can also prove pivotal in economic revival and digital transformation.

    For a detailed insight into these policies, including their specific objectives, please refer to this report.

    Although there are worries about an economic downturn in the region, only Chile is predicted to experience a slight decline in GDP. Despite this, there is global persistence of high inflation and price pressures.

    The pandemic and European conflict are causing disruptions that create opportunities for growth in Latin America, such as the expansion of the digital economy and nearshoring. 

    Nevertheless, there are still apprehensions about the necessity to adjust fiscal balances since all Latin American countries are exhibiting a negative fiscal balance, and some governments are subsidising consumer spending during this inflationary phase which may not be sustainable.

Digital Trends

The following paragraphs are mostly based on the ITU “Digital trends in the Americas region 2021” report, as it gives us a panoramic view of the state of digital tech in The Americas as a continent. 

The COVID-19 pandemic has magnified the challenges faced by the Americas region regarding ICT (Information and Communications Technologies) infrastructure and usage. 

While there has been growth in most areas, lack of connectivity remains a significant barrier for many. While mobile network coverage is high, only 76.7% of individuals are using the Internet, and there is a significant rural-urban divide, with only 49.9% of rural households having access to the Internet in 2019. 

Image Source: ITU

Despite this, the ITU report shares that the region achieved internet access and usage gender parity in 2019, making the region the only one that achieved gender parity with a score of 1.01 per cent. When the value is less than one, it suggests that the usage of the Internet is more common among men than women, while a value greater than one suggests the opposite. Gender parity is indicated by values between 0.98 and 1.02.

The region is well above the world average for Internet access at home, with 69.8% of households having Internet access in 2019. Additionally, 76.7% of individuals in the Americas were using the Internet, which is also above the global average.

The Americas has achieved gender parity when it comes to Internet use. This means that nearly the same number of men and women use the Internet. Gender parity in Internet use is an important goal because it helps ensure that everyone has equal access to the opportunities and resources that the Internet provides, such as education, job opportunities, and social connections.

Image Source: ITU

4G is the leading mobile technology in the Americas region, but around 285 million people were still not connected to the mobile internet by the end of 2019 due to high costs and lack of quality access. While infrastructure has improved, affordability remains low. The Americas region has a higher household internet access penetration rate than the global average, but access is unevenly spread across the region.

And there is significant room for improvement in basic, standard, and advanced ICT skills. Most countries have achieved basic ICT skills levels above 20% and above 10% for standard skills, but advanced skill levels were below 10% for most countries. This is how ITU understands the different ICT skills: 

  • ​​Basic skills: Copying, moving files, copying and pasting, sending emails, transferring files.

  • Standard skills: Using arithmetic formulas, connecting and installing devices, creating electronic presentations, finding, downloading, installing, and configuring software.

  • Advanced skills: Writing computer programs using specialised programming languages.

Image Source: ITU

Digital technologies offer great opportunities for Latin American and Caribbean (LAC) countries, but access to the internet and digital technologies is highly unequal across income groups and ethnicities

The Covid-19 pandemic highlighted the risks of the slow adoption of digital technologies, but embracing digital transformation can help LAC countries overcome the socioeconomic impacts of the crisis and create more and better jobs. 

Adequate governance, legal, and regulatory frameworks are needed to enable the potential of the digital revolution while also creating appropriate safeguards.

The digital transformation market in North America is expected to experience rapid growth, with a projected increase from $166.07 billion in 2017 to $757.63 billion by 2025, representing a CAGR of 22.1% from 2018 to 2025. 

This growth is primarily driven by the increasing adoption of digital solutions by organisations to reach a larger audience through smart devices such as smartphones and tablets and the rising penetration of internet services.

The decreasing prices of internet and smart devices in emerging countries have also led to significant growth in the number of smartphone and internet users, thereby creating a huge potential for companies to reach large mass of audiences worldwide.

For instance, on-demand transportation companies like Uber and Lyft have successfully utilised digital platforms to reach a huge audience. Similarly, SMEs (Small and Medium-sized Enterprises) in the fastest-growing e-commerce market increasingly use online platforms to expand their market reach, enhance external communication, augment sales, and improve productivity.

Currently, the United States dominates the global digital transformation market, as the region is highly advanced in technology and economy and is one of the early adopters of new technology in any market. 

Most of the industry verticals in the region have already adopted digital transformation solutions, and the number of companies in different verticals continues to increase. 

Latin America has been making positive progress during the COVID-19 pandemic expanding connectivity and digital adoption. However, 45% of Latin Americans still do not have access to the internet, and investment in connectivity will be critical to bridging the digital divide and reducing inequalities.

To increase connectivity and technology adoption, governments and the private sector must face up to some inconvenient truths, including the need for significant investment in closing the digital divide and the need for smart and flexible regulations to support investment. 

Latin America has made significant advances in digital transformation, but it still lags behind economies with more developed levels of digitalisation. The report indicates that the region is in an intermediate digital development stage, according to the Digital Ecosystem Development Index, significantly behind the average of OECD countries and other advanced regions.

Cybersecurity

The region has invested significantly in telecommunication, but there is still a need for improvement in cybersecurity and artificial intelligence capabilities.

The Covid-19 pandemic has led to a significant increase in cybercrime globally, including online scams, phishing, malware, and attacks exploiting vulnerabilities in systems. 

The rise of cybercrime in the region has been financially motivated by groups targeting organisations with ransomware. In 2020, Latin America had the highest cyber-attack rates, with Costa Rica and Argentina being the victims of major ransomware attacks. 

The cybersecurity market in Latin America was valued at nearly 12.9 billion U.S. dollars in 2019, indicating a growing need for security solutions. This market is expected to double by 2025, reflecting the increasing demand for cybersecurity measures.

Brazil, Mexico, and Colombia are the most targeted countries in Latin America, accounting for almost 90% of cyber-attacks recorded in the region. These countries have become prime targets for cybercriminals due to their large populations, growing economies, and increasing internet connectivity. 

The Americas region has made progress in ensuring the safe and secure use of ICTs, but the commitment to cybersecurity is uneven across countries. Only three countries demonstrate high commitment, while eight have developed complex commitments and engage in cybersecurity programs and initiatives. 

The United States, Canada, and Uruguay rank highest regarding cybersecurity measures. The Global Cybersecurity Index measures ITU Member States’ commitment across five cybersecurity pillars:

Image Source: ITU

As the Covid-19 pandemic accelerated digital transformation, it also highlighted infrastructure gaps that pose a significant constraint to mitigating the impact on the economy and society. 

The cybersecurity market in Latin America is growing rapidly, with an estimated compound annual growth rate of around 11.8% from 2022 to 2027. This is a significant increase, as the market was valued at 5.73 billion U.S. dollars in 2021 and is expected to exceed 10 billion U.S. dollars by 2027. 

This growth is likely driven by the increasing number of cyber-attacks in the region and the growing awareness of the importance of cybersecurity for individuals, governments, and businesses. 

As the adoption of technology and the use of the internet continues to grow in the region, the need for cybersecurity measures and solutions will also continue to increase, driving the growth of the cybersecurity market in Latin America.

The United States is one of the most targeted countries for cyber attacks, accounting for 46% of attacks globally between July 2020 and June 2021. The impact of cybercrime on US citizens is significant, with an estimated 53.35 million affected by cybercrime in the first half of 2022 and a total loss of $6.9 billion in 2021. 

For businesses, ransomware attacks pose a serious threat, with 60% of US organisations having their data encrypted in successful ransomware attacks. While the cost to rectify these attacks decreased by 49% from 2020 to 2021, at an average cost of $1.08 million, just 50% of US organisations have full cyber insurance coverage. 

A further 28% have cyber insurance with exclusions or exceptions, and 12% have no coverage at all, putting them at risk of financial ruin if they suffer an attack.

Remote work

A recent study conducted by WFH Research revealed that almost 30% of all jobs in the United States remain remote, even as the country emerges from the COVID-19 pandemic. This is a significant increase from the 4% of jobs that were remote prior to the pandemic in 2019. Although the number of remote jobs has decreased from its peak of 61% during the pandemic, the fact that a significant portion of jobs remains remote has had a profound impact on society. 

The shift towards remote work has fundamentally altered the way people live and work, blurring the boundaries between work and personal life and prompting many to rethink their career and living choices. 

It has also highlighted the importance of digital infrastructure, particularly high-speed internet and reliable technology, in enabling remote work. As the world continues to adapt to the new normal, the trend towards remote work is expected to continue, with long-lasting implications for the economy and society as a whole.

According to a survey made by Runa, remote work has grown fast in Latin America and is expected to stay, with 34,4% of participants reporting their teams are 100% remote versus 14% before Covid-19. 

Image Source: Runa

This statistic indicates that a significant portion of Latin American workers believe that remote working can actually lead to increased productivity. Nearly half of the respondents (47.2%) reported being more productive when working remotely, while 41.1% reported that their productivity levels remained the same. 

These results suggest that, for many workers, the shift to remote working since Covid-19 has not only not impacted negatively their ability to get work done but has improved it. Only a small percentage of respondents (11.7%) reported being less productive while working remotely. 

Image Source: Runa

The Great Resignation, Upskilling and Reskilling

The phenomenon known as the «Great Resignation,» also referred to as the «Big Reshuffle» or the «Big Quit,» began in the United States as the COVID-19 pandemic disrupted the job market. 

Essentially, it refers to a significant number of employees voluntarily leaving their jobs to seek out new opportunities, to upskill or reskill, to find a better work-life balance and to make desired changes in their lives. This job market movement has spread to other countries as well

The impact of the pandemic on work-life balance, the shift to remote work, and the desire for more flexibility and autonomy have all contributed to this trend. In 2021, approximately 47 million Americans left their jobs, which was a significant increase from previous years. The trend continued in 2022, with even more people leaving their jobs, with around 50 million people quitting.

The reasons for quitting are diverse, with some seeking better pay or benefits, more fulfilling work, or a better work-life balance. Others have chosen to start their own businesses, pursue further education or training, or take a break from work altogether. 

The Great Resignation has created significant challenges for employers who are struggling to retain employees and fill vacant positions. Some industries have been hit particularly hard, such as hospitality, service-work industries and healthcare.

As the Great Resignation continues, it is likely to have far-reaching implications for the job market, the economy, and society as a whole. Employers will need to adapt to the changing needs and expectations of their employees, giving higher pay and improving conditions, and individuals will continue to explore new opportunities and seek out more meaningful and fulfilling work.

Image Source: Statista

While the Great Resignation phenomenon may have hit the United States the hardest, the effects of the pandemic and the changing job market have been felt worldwide. Even in countries where there hasn’t been a surge in resignations, employees are still looking for better opportunities, and employers are being forced to adapt to changing expectations.

The pandemic has brought about a global shift in how people think about work, with many employees now placing a higher value on work-life balance, flexible working arrangements, and job satisfaction. Employers have had to respond by creating more appealing job opportunities that meet these expectations.

Prioritising employee well-being and mental health, as well as addressing systemic inequalities in the workplace, has become increasingly crucial for employers. Those who fail to take action risk losing valuable talent to competitors who offer a more inclusive and supportive work environment.

The effects of the pandemic on the job market have prompted a necessary debate around the future of work, as employers and employees worldwide are re-evaluating their priorities and expectations. 

The “PwC’s Global Workforce Hopes and Fears Survey 2022” was held in 44 countries to more than 52.000 employees and has shown that workers with specialised or scarce skills are more empowered, and 29% of respondents said their countries lacked people with the skills necessary to perform their jobs. While companies invest in their current workforce through upskilling and increasing wages, only 40% of employees said their company is upskilling, and only 26% said their employer is automating or enhancing work through technology.

The PWS’s survey reveals that employees are more concerned about not receiving sufficient training in digital and technology skills from their employers than being replaced by technology. 

When it comes to retaining employees, pay is a crucial factor that cannot be ignored. A competitive salary not only helps to attract top talent but also plays a pivotal role in keeping existing employees satisfied and engaged. 

In the tech sector, which is known for its rapid growth and high competition, compensation packages are a key tool in the war for talent. 

According to PWC’s survey, as many as 44% of the workforce in the tech sector have indicated that they plan to ask for a raise in the next 12 months, signalling the growing importance of compensation in this industry.

Image Source: PWC

While pay and benefits are important, they are not the only factors that impact employee retention and job satisfaction. Employees also want to feel fulfilled and valued in their work and that they are able to bring their authentic selves to the workplace. Creating a flexible work environment where employees can be creative and choose when or where they work can be just as a determining factor to stay at the current job as offering competitive pay.

Image Source: PWC

Companies must consider the needs and satisfaction of in-person employees as they adjust their workforce strategies for hybrid work. According to the survey, 45% of employees who cannot work remotely report lower job satisfaction than those in hybrid or fully remote work settings. 

Additionally, companies should recognize the important role these in-person employees play in society and their responsibility to them. A majority of employees prefer a mix of in-person and remote work, and younger employees are more likely to work remotely. 

The Americas Startup Market Overview

The North American venture capital deal values saw positive growth in 2020, reaching USD 182 billion by 2021’s end, up 29% from 2020, with an annual average growth rate of 14% since 2016. 

Although the number of transactions declined, the pandemic-friendly sectors such as biotechnology, software companies, self-driving cars, secure payment processing, and online gaming received significant shares of capital. 

Funding for startups and growth-stage private companies in North America held up at historically high levels in 2021. 

Venture capital investment in Canada remained strong in 2021, with a focus on B2B solutions, fintech, and Edtech. Meanwhile, U.S. fintech funding surpassed 2020 levels, with investment and capital markets companies receiving the most funding, and insurtech and payments also popular targets. 

The startup and scaleup ecosystem in The Americas is characterized by a wide range of players with diverse profiles, resulting in significant differences between North America and Latin America. 

Funding for U.S. startups fell by one-third from their peak in 2021, with private venture-backed companies raising a total of $238.3 billion in 2022, 31% lower than the record of $344.7 billion in 2021. 

Despite this, 2022 saw $162.6 billion closed across 769 funds, setting an annual record for capital raised and marking venture capital’s rise as an asset class for money managers. 

The public market performance continues to weigh on private market investor sentiment, and initial public offerings remain scarce, limiting exit options for VC investors. Growth and late-stage firms now need to choose a «down round» or take structured financing with debt-like features.

Over the past five years, the investment landscape in North America has seen a massive surge, with the investment amount tripling from 5.3 trillion dollars in 2017 to 17.6 trillion dollars in 2022. 

In contrast, Latin America has witnessed an impressive increase in investment by 6.9 times, rising from 59 billion dollars in 2017 to 408 billion dollars in 2022. Despite these differences, both regions offer excellent opportunities for investors, entrepreneurs, and startups to tap into their markets and build thriving businesses, and a lot of room for LATAM to grow. 

Image Source: Dealroom

In Latin America, the fintech industry has emerged as a major focus for investment, with a significant portion of capital being allocated to this sector. In fact, investments in LATAM’s fintech industry have amounted to approximately 17.8 billion dollars, making it one of the most significant areas of growth in the region. 

A growing number of investors have turned their attention to cryptocurrency and decentralized finance (DeFi) companies within the fintech space, allocating approximately 3 billion dollars of the total investment to these emerging areas.

Image Source: Dealroom

Tech Gender Gap in The Americas tech ecosystem

A study by the Inter-American Development Bank (IDB) reveals that women’s participation in digital transformation in Latin America and the Caribbean is limited by a lack of digital skills and competencies, with access to financing being one of the main barriers for female entrepreneurs in digital fields. 

The study recommends specific public policies to reduce the gender gap in digital business transformations and highlights the need to change the culture through awareness campaigns and equitable early education in STEM, foster a culture of self-empowerment and ongoing training in digital technologies, and legal reforms to distribute family responsibilities more evenly among capable adults. 

The IDB study also recommends companies develop gender equality policies, consider implementing flexible or hybrid work mechanisms, create mentoring programs, and adopt upskilling and reskilling measures for women in digital fields.

Women investors and founders in early-stage tech are underrepresented in Latin America, as they are global. Latin America’s lack of diverse representation among decision-makers has ramifications for entrepreneurs, as startups with global women co-founders captured only about 12% of VC funding in 2019. 

To recover from the pandemic and build stronger, more inclusive economies, Latin America should focus on increasing women’s labour participation. 

It’s predicted that Latin America could increase GDP by 14% over the next five years by better-incorporating women into the workforce. Some measures are already underway, such as the Women Empowerment Principles and Gender Impact Investment. However, challenges remain, including limited credit history and the gender wage gap. While the number of tech companies with women in executive positions is increasing, more needs to be done to advance women’s inclusion.

The Gender Equality Observatory for Latin America and the Caribbean shares different indicators of gender equality for the region.  

Let’s look at some of these indicators: 

1. People without incomes of their own

This indicator is the ratio of the total female/male population aged 15 and above with no incomes of their own and who are not studying, compared to the total female or male population aged 15 and above who do not study exclusively. This ratio is expressed in percentages and is further broken down by age and area of residence.

The analysis of this indicator reveals that women’s economic autonomy is still limited in many countries in the region. While the participation of women in the labour force has increased over the years, in 2019, almost one-third of women in the region did not have their own income and were dependent on others, usually men.

This lack of economic autonomy means that women have limited decision-making power in household money administration issues and are more vulnerable to economic shocks and dependent on others for their basic needs.

This highlights the need for policies and programs that promote women’s economic empowerment, such as improving access to education and training, increasing women’s participation in the labour market, promoting entrepreneurship and financial inclusion, and addressing gender-based discrimination and stereotypes. 

By increasing women’s economic autonomy, not only can their own well-being be improved, but also that of their families and communities, contributing to more inclusive and sustainable development in the region.

Image Source: United Nations

 

 2. Child marriage

The child marriage indicator measures the proportion of women aged 20-24 who were married or in a stable union before turning 18. Child marriage is considered a violation of human rights and puts children, particularly girls, at risk of harm and limits their development. 

This harmful practice is associated with negative outcomes such as early childbearing, lower participation in the labour force as adults, lower education levels achieved, and a greater risk of experiencing gender-based violence.

The child marriage indicator is part of Sustainable Development Goal (SDG) 5, which aims to achieve gender equality and empower all women and girls by eliminating harmful practices such as child, early, and forced marriage and female genital mutilation. 

The analysis of the indicator reveals that in the region, one in five women is affected by child marriage, with the highest prevalence in Suriname, Nicaragua, Honduras, Belize, the Dominican Republic, and Guyana. However, there are some countries with lower percentages of child marriage, such as Costa Rica, Argentina, Peru, and Jamaica.

Image Source: United Nations

 

3. Teenage maternity

The indicator measures the percentage of young women aged 15 to 19 who have given birth to at least one child at the time of the census. This indicator is used to assess the prevalence of teenage pregnancy, which is considered a persistent problem in the region. 

Although the overall fertility rate in the region is declining, the rate of teenage maternity remains high and is one of the highest in the world, with Latin American and Caribbean countries having a teenage maternity rate of over 12%.

This rate is mainly composed of adolescents with lower incomes and lower levels of education, indicating that the problem disproportionately affects disadvantaged groups. 

Teenage pregnancy can have serious consequences for the health and well-being of young women, as well as for their social and economic opportunities, as they may face barriers to education, employment, and full participation in society.

Image Source: United Nations

 

4. Women’s deaths at the hands of their intimate partner or former partner

This indicator tells us the number and rate of women who are killed by their intimate partner or former partner. The data includes the absolute number and rate per 100,000 women aged 15 and over. This issue is a serious violation of women’s rights and a major public health concern in Latin America and the Caribbean. 

The Dominican Republic, Uruguay, and Honduras are the countries with the highest rates of women’s deaths at the hands of their intimate partner or former partner, with rates equal to or greater than 1.0 per 100,000 women. 

Guyana, Antigua and Barbuda, and Grenada have the highest rates of women’s deaths at the hands of their intimate partner or former partner in the Caribbean, while Jamaica has recorded the highest absolute number of victims. It is important to address this issue to ensure the safety and well-being of women in the region.

Image Source: United Nations

Women in the United States earn an average of 82% of what men earn, and the gender pay gap has remained relatively stable over the past 20 years. The wage gap is smaller for workers aged 25 to 34, where women earn 92 cents for every dollar earned by a man in the same age group. 

Women are overrepresented in lower-paying jobs relative to their share of the workforce, but their increasing presence in higher-paying jobs traditionally dominated by men has contributed to narrowing the gap. 

The reasons for the gender wage gap include women being treated differently by employers, women making different choices about how to balance work and family, and working in jobs that pay less. Working mothers are more likely to feel pressure to focus on responsibilities at home than working fathers.

Mothers are less likely to be in the labour force than women without children and, when employed, work fewer hours per week on average. Conversely, fathers are more likely to work longer hours and receive a “fatherhood wage premium,” which increases the gender pay gap. The pay gap also varies widely by race and ethnicity.

The gender pay gap has closed more among workers without a four-year college degree than among those who do have a bachelor’s degree or more education. Women have increased their share of employment in higher-paying occupations, such as managerial, business and finance, legal, and computer, science and engineering (STEM) occupations. 

However, women are still underrepresented in managerial and STEM occupations. Looking across racial and ethnic groups, a wide gulf separates the earnings of Black and Hispanic women from the earnings of White men.

Image Source: US Census Bureau

Table of Contents

The Americas overview

Inequalities

Digital technology in The Americas

North America panorama

Latin America Panorama

Digital Trends

Cybersecurity

Remote work

The Great Resignation, Upskilling and Reskilling

The Americas Startup Market Overview

Tech Gender Gap in The Americas tech ecosystem

Where do you wanna go?

What is this study about?

Ironhack is the second biggest school in the world, with more than 10.000 students. They have 10 campuses and since Covid, have started an online teaching program. They are specialized on digital technologies, and their main focus is to reduce the gap between supply of workforce and the demand of the companies.

From 2023 on, they want to start publishing reports to position themselves as thought leaders in tech areas. They have contacted us to help them build this reports. We’ll start building the State of Tech in 2023 report, to be ready this January. If the relationship goes on, they will need another report on september.

IRONHACK wants to use this report as a source of knowledge to build “hero content” for their communication channels throughout the year.

Thanks to this efforts, they expect to:

  1. Drive brand awareness online.
  2. Establish their brand as thought leader in the tech industry recruitment space.
  3. To show how well they understand the skills gap in the sector.
  4. To gain more lead for the top of the funnel.
  5. To drive more traffic to their website.
  6. To nurture their funnel, resulting in more apps.

Audience of the contents of this report:

  1. B2C: Career changers and recent grads, looking to understand the viability of a career in tech, the long term benefits of getting into tech and what kind of jobs are out there in 2023. They should come away from reading the report feeling motivated to get into tech, with an idea of what job they want and how to get it.

  2. B2B: Hiring managers and recruiters, looking to understand the skills and current pools currently available in the market. They should come away from reading the report feeling more certain of the kinds of profiles they should be looking for.

The study includes: 

  • 9 Reports on the State of Digital Tech 2023, in 9 countries. 
  • 1 Global Report on the State of Digital Tech 2023. 
  • 1 light Gender Report.
  • 1 Global Survey about the State of Digital Tech 2023.
  • 109 Interviews

Interviews: 

  • 9 Ironhack Local Outcome Managers
  • 9 Gender Experts
  • 18 Ironhack Students
  • 18 Key Opinion Leaders (KOL)
  • 27 Chiefs
  • 27 Career Changers

Discover more about this study in the Research Proposal

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The Survey

The Survey was intended to be delivered in for this research through LinkedIn Ads, but after designing the campaigns and test-launching it, we noticed bad results in terms of Survey submissions. 

The Survey strategy is being rethought at the moment. 

You can access the ongoing Survey here.